Background
The Lookers Group operates 150 dealerships and has a dedicated team of 6,500 professionals across the UK and Ireland. Lookers is committed to prioritising the development and empowerment of its people.
As a leading company in the car sales industry, Lookers recognises the importance of increasing diversity within what could be seen as a traditionally white male industry. This will help them better serve their diverse customer base and attract creativity and innovation.
Lookers needed a solution that would allow them to collect and analyse data on employee demographics and individuality, while also providing an intuitive and customisable user interface for those inputting their data, and those working with it. Lookers implemented a powerful Zellis DEI dashboard which has improved their HR operations driven data-informed decision-making as part of their ongoing diversity initiative.